Ailera derives its name from the Turkish word "aile", meaning family. We are a lifestyle brand supplying beautiful, versatile products for beach, travel or home.

Working closely with highly skilled producers Ailera combines UK design creativity with state of the art weaving and traditional hamam towel manufacturing to create innovative, high-quality product ranges each with a contemporary twist. 

Ailera's collections are sold online and via a growing network of stockists in the UK and overseas. Over 94% of our customer reviews are 5 star rated, many of which we are proud to say reflect our passion for product quality and first-class customer service.